We turn strategy and creativity into measurable digital growth.
Our consulting and services help companies and brands launch, expand, and scale online across markets. We use AI to speed research and delivery, and experts review every outcome.
FROM INSIGHT TO PLAN
Enduring brands are built by teams, not capes. We combine strategy, communication, UX, and performance to guide customers from first touch to conversion and loyalty. We align your goals, design the plan, and execute what matters
OUTSIDE-IN INNOVATION
Lasting brands evolve with their customers. We bring fresh perspective, startup speed, and clear signals from the market to shape what you build next. From trends to tested pilots; so you lead, not follow. As digital entrepreneurs, we pair practical experiments with clear metrics.
DESIGN, SEO & GROWTH
Your website is the front door to the brand. We craft clear narratives, intuitive journeys, and search-friendly structures so the right people find you, and choose you. From structure and UX to technical SEO and content, we make your brand easy to find and effortless to choose.
SMARTER MARKETING, REAL RESULTS
Products become brands when context, message, and audience align. We craft campaigns and always-on programs that raise awareness, drive demand, and build loyalty. From one-off campaigns to full strategies, we focus on impact and efficiency.
GROWTH SERVICES – YOUR GROWTH, OUR FOCUS
Need focused expertise or an end-to-end solution?
We tailor support to your goals, from a single project to a complete digital growth program.
[The Gist] specialises in digital marketing, analytics, and marketing strategy. Senior specialists handle everything from strategy to implementation, optimisation, and ongoing development. We use AI, which speeds research and execution and is always reviewed by experts. Tell us your goal and we’ll show you the path.
DIGITAL MARKETING
We turn strong products into stronger brands, showing the right story to the right people in the moments that matter. Whether you need focused channel support or end-to-end management, we assemble the right specialists across SEO, paid, social, email, and analytics to drive measurable growth. Clear plan, tight execution, and results you can see.
DIGITAL ANALYSIS
We turn data into decisions. Using analytics and testing, we map how people find, navigate, and convert across your site and apps, funnel by funnel, segment by segment. The result is clear insight you can act on: what to fix, what to scale, and where to focus for the greatest impact on performance and optimisation.
MARKETING STRATEGY
Turn ambition into a clear, measurable plan. Our senior strategists define your audience, sharpen your positioning, and map messages to the most effective channels. We build a prioritised roadmap with test-and-learn sprints, set the right KPIs, and align teams around what to do now vs. next—so strategy moves quickly from slide to impact.
We’re a digital marketing and business consulting partner that turns strategy, design, and development into clear, effective communication—and measurable growth. We use AI where it speeds research and execution, always reviewed by experts, so you get faster cycles, tighter campaigns, and results you can see.
IDEA
Clarify goals, audience, and outcomes. We translate business objectives into a sharp problem statement and success metrics, so every step serves growth.
CONCEPT
Shape the proposition and story. We define positioning, key messages, and channel strategy that fit your brand and market reality.
DESIGN
Turn the concept into experiences that convert; UX, content structure, and creative that are on-brand, accessible, and search-friendly.
DEVELOP
Build the assets and campaigns, implement tracking, and set up automations. QA across devices and channels to ensure reliability.
LAUNCH
Ship, measure, learn. We optimise toward revenue and retention, not vanity metrics, using clear dashboards and rapid test-and-learn cycles.
ABOUT US
[The Gist], the essence, the core…
We’re a digital growth partner that blends strategy, creative communication, and disciplined execution to turn ideas into impact. Think of us as your fractional marketing lead, project lead, and single point of contact—focused on outcomes, not overhead.
We tell stories that move people and numbers. We combine proven marketing fundamentals with modern channels and tooling, using AI where it speeds research and delivery, always reviewed by senior consultants, so your brand shows up clearly and consistently, everywhere it matters.
Based in Mallorca and working with clients across Spain and internationally, we carefully choose partners and specialists on your behalf. You own the tools and the data; we bring clarity, momentum, and measurable results.
We choose our partners carefully, always on behalf of and with a focus on our customer’s needs and requests. We want to help you to be successful. Please tell us what you need, and we will help you.
We have many areas of expertise, and our knowledge base is broad.
PROVEN BY THE NUMBERS
FINISHED PROJECTS
HAPPY CLIENTS
Years experience
Turning a good idea into clear communication isn’t always simple. We make it easy by listening first, clarifying goals, and shaping a message that lands.
We pair timeless communication principles with modern tools to find the right channels, traditional, digital, or something new, so your story reaches the people who matter.
[The Gist] love ambitious, innovative work. And when capacity allows, we support nonprofits pro bono and sponsor ideas we believe in.
Ready to start?
- Start a Growth Insight – a quick senior review with 3 priority actions from your brief.
- Book a call – let’s map the fastest path to impact.
- Or say hello: hello@thegist.org
Let’s talk.
START THE CONVERSATION
Bonanova, Palma de Mallorca
+34 634 362 533
hello@thegist.org