[The Gist] is a marketing & business consulting agency focusing on creating effective online marketing activities, through strategy, design & development.
We're all looking for that digital superhero. That multi-artist who knows how to build a successful brand, while mastering sales-driven marketing, conversion optimization, customer travel, UX and strategy. The one who easily navigates through the best systems and platforms and has the answers to everything that feels difficult and complicated. That digital superhero who can make people in all positions understand and become passionate about the digital plane. That person who is positive, passionate, results-oriented and self-motivated.However, that superhero is not a person - it is a team.
In a world where anyone can produce and create a product or service, apathy is the ultimate poison. The world is changing, and companies need to change with it.
It wasn't Sony Music that started Spotify, BT Group that started Skype, Seiko that started Daniel Wellington or EA Games that started Minecraft? Why? Because it's difficult to innovate from within.
As former digital entrepreneurs with a close connection to the innovative ecosystem of start-ups, we help your company with a customer-oriented from the outside in perspective on your product/service. We help you see trends and changes in time, adapt to them, and become a leader in innovation in your industry.
We love to design and develop websites. Never before has changes been so tightly linked to global mass communication in various forms. To search and find information on the web has become natural to millions of people. To be available and adapt to changing consumption patterns, behaviors, and ways to experience and interact with the outside world is of course an important part of what we consider to be important in communication. Let us help you to define and find the target audience for your website or web campaign. Then we will help you to get your message across.
We love good ideas, products and services. We also strongly believe that a good idea, product or service has the potential to be superb if it is packaged and presented in the right way, put in the right context and brought out to the right audience. We help you to design and implement your marketing plan. Whether it is to implement a time-limited campaign, setting up a web strategy or create a profile for a new business. With the right focus and right channels, we can achieve a lot with very little, we like efficiency.
We are anti-theorists, ie everything we teach you - we have tested and practiced ourselves.
We help you distinguish between important knowledge and those that mostly only take time and space.
In the digital world, truths are constantly changing. Since we practice everything we learn, you avoid outdated knowledge.
We assist in specific sales channels as well as manage entire online businesses. We have specialists in all digital marketing channels and assemble a team based on your needs.
We continuously use several analysis and test tools to map traffic flows and behaviour on websites and in applications. Analysis of data is a very important factor as the result is the basis for all optimization decisions.
Our experienced digital strategists will help you develop a digital marketing strategy based on dynamic working methods.
Optimise virtual presence? Increase reach? Think local? Be social? Build relationships?
Not just a corporate merchandiser, we deliver with the attention to detail of a concierge service.
We take a proactive approach to marketing and use unconventional marketing techniques that work within budget and timelines.
Our mission is always to meet and exceed the goals and objectives through professional, innovative and creative marketing services!
Measure everything to make intelligent decisions that generate more sales, not only more traffic or create buzz.
[The Gist], the essence, the core… We can be your marketing manager, project manager, or ‘one-point of contact’… always with our customer’s needs in mind.
Telling a story well is a talent. Do so in order actually to influence is knowledge. We rely on traditional and modern knowledge, opportunities in new technology and our passion for communications.
We choose our partners carefully, always on behalf of and with a focus on our customer’s needs and requests. We want to help you to be successful. Please tell us what you need, and we will help you.
We have many areas of expertise, and our knowledge base is broad.
Transferring an idea from one mind to another is not always easy. To be clear, analysing and engaging as many senses as possible are our cornerstones of good communication.
We use the same principles that have guided humanity for centuries. From those grounds, we take the help of modern knowledge and our passion for communications.
[The Gist] helps you to find the proper channels and the correct methods to refine and communicate your message regardless of whether it is thru traditional channels or if we need to invent new ones. We enjoy working on innovative projects.
We help nonprofit organizations pro-bono if we have the time and sponsor ideas we believe in according to our ability.
C / Blanquerna 29, Palma de Mallorca
+34 634 362 533