[The Gist] is a marketing & business consulting agency focusing on through strategy, design & development in creating effective online marketing activities.
We're all looking for that digital superhero. That multi-artist who knows how to build a successful brand, while mastering sales-driven marketing, conversion optimization, customer travel, UX and strategy. The one who easily navigates through the best systems and platforms and has the answers to everything that feels difficult and complicated. That digital superhero who can make people in all positions understand and become passionate about the digital plane. That person who is positive, passionate, results-oriented and self-motivated.
However, that superhero is not a person - it is a team.
In a world where anyone can produce and create a product or service, apathy is the ultimate poison. The world is changing, and companies need to change with it.
It wasn't Sony Music that started Spotify, BT Group that started Skype, Seiko that started Daniel Wellington or EA Games that started Minecraft? Why? Because it's difficult to innovate from within.
As former digital entrepreneurs with a close connection to the innovative ecosystem of start-ups, we help your company with a customer-oriented from the outside in perspective on your product/service. We help you see trends and changes in time, adapt to them, and become a leader in innovation in your industry.
We love to design and develop websites. Never before has changes been so tightly linked to global mass communication in various forms. To search and find information on the web has become natural to millions of people. To be available and adapt to changing consumption patterns, behaviors, and ways to experience and interact with the outside world is of course an important part of what we consider to be important in communication. Let us help you to define and find the target audience for your website or web campaign. Then we will help you to get your message across.
We love good ideas, products and services. We also strongly believe that a good idea, product or service has the potential to be superb if it is packaged and presented in the right way, put in the right context and brought out to the right audience. We help you to design and implement your marketing plan. Whether it is to implement a time-limited campaign, setting up a web strategy or create a profile for a new business. With the right focus and right channels, we can achieve a lot with very little, we like efficiency.
We are anti-theorists, ie everything we teach you - we have tested and practiced ourselves.
We help you distinguish between important knowledge and those that mostly only take time and space.
In the digital world, truths are constantly changing. Since we practice everything we learn, you avoid outdated knowledge.
Optimise virtual presence? Reach out? Think local? Be social? Build relationships?
Not just a corporate merchandiser, we deliver with the attention to detail of a concierge service.
We take a proactive approach to marketing and use unconventional marketing techniques that work within budget and timelines.
Our mission is always to meet and exceed the goals and objectives through professional, innovative and creative marketing services!
Measure everything to make intelligent decisions that generate more sales, not only more traffic or create buzz.
[The Gist], the essence, the core… We can be your marketing manager, project manager, ‘one-point of contact’… always with our customers’ needs in mind.
Telling a story well is a talent. Do so in order to actually influence is knowledge. We rely on traditional and modern knowledge, opportunities in new technology and our passion for communications.
We choose our partners carefully. Always on behalf of and with focus on our customer’s needs and requests. We want to help you to be successful. Tell us what you need and we help you.
We have many areas of expertise and our knowledge base is broad.
Transfering an idea from one mind to another is not always easy. To be clear, analyse and engage as many senses as possible are our cornerstones of good communication.
We use the same principles that have guided mankind for centuries, from those grounds we take the help of modern knowledge and our passion for communications.
[The Gist] help you to find the right channels and the right methods to refine and communicate your message regardless of whether it is thru traditional channels or if we need to invent new. We enjoy working with innovative projects.
We take on projects and help nonprofit organizations pro-bono if we have the time and sponsor ideas we believe in according to ability.
C / Blanquerna 29, Palma de Mallorca
+34 634 362 533