SEO Agency - We help you appear on Google with SEO | The Gist People
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Search Engine Optimisation

Get to the top of Google

Almost 85% of internet users use Google as their search engine. We search for answers to questions, solutions to problems and products/services to buy. Does your business show up in the search results, or do you find new customers for your competitors instead?

With the help of SEO (search engine optimisation) you can improve your chances of appearing in search results for relevant keywords for your business. Our SEO experts will be happy to take a look at your website to evaluate your optimisation potential, and potential that is high time to realise. This could include optimising your existing content, creating new content, link building, technical SEO – yes the possibilities are many!

Why work with us?

  • No commitment period
  • Certified specialists
  • Data-driven approach
  • We are proactive
  • Satisfied customers

Our process?

  • Baseline analysis
  • Keyword analysis
  • Strategic prioritisation
  • Ongoing optimisation
  • Analysis & Reporting

Our promise

  • Personal Service
  • Transparency
  • Educating you as a requirements manager
  • Focus on results


No commitment period or lock-in effect.

You own what we create. Dashboards and ranking tools are created with you as the owner. You share access with us, not the other way around. That means you can switch providers anytime but keep all the data.
In addition, [The Gist] has no lock-in period. We only have a 30-day notice period. If you need to end your engagement with SEO, it should be painless. In a digital world, you, as a client, need to be able to shift focus quickly, and we want to promote that.

Welcome to The Gist People

Holistic SEO

We take a holistic approach to SEO.

SEO is much more than well-chosen keywords and optimized texts. When we work with SEO, we look at how our efforts can promote other parts of the business. How content for the blog benefits the work with newsletters. How best practices for link building can also be found in work with PR and how efforts in technical SEO help the user experience throughout the website.


Frequently Asked Questions

How does SEO work?

SEO (Search Engine Optimization) aims to optimize your website to perform in the organic search results of search engines. On your website, you can optimize and produce content targeting specific keywords and optimize your website’s technical conditions. There are also off-site factors that affect SEO performance, such as links. The process of acquiring external links from other domains is called link building. You can create successful strategies and long-term results by actively working on content, technical SEO and link building.

How Much Does SEO Cost?

Costs vary if, for example, you want help developing a strategy or get ongoing operational help writing SEO copy. Feel free to contact us for a quote!

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    How do The Gist charge?

    At [The Gist], we base all our assignments hourly. In other words, we estimate the scope of the work in hours and then invoice for the time spent.

    Can you guarantee results?

    No, we do not guarantee results, and if an agency you are talking to does, you should consider it a red flag! Our SEO specialists have extensive experience and can estimate expected results but never give guarantees. The reason is that search results are organic. It is the best, most relevant and most valuable content that performs, but exactly how Google values it can never be 100% predicted. Similarly, we don’t know about your competitors simultaneously as you are working on an SEO strategy, which changes the conditions as we advance.

    Do you work on international SEO?

    Yes, we work on global SEO projects. We perform keyword analyses, create content in English, Spanish and Swedish, and are supported by skilled subcontractors for other languages.

    How do you report results?

    We report results with a monthly meeting or email – whatever you as a customer prefer. Here we share insights into the changes that have taken place in the ranking and the KPIs we have jointly decided to monitor, as well as actions going forward.

    To monitor changes in ranking, we use the customer’s tools to track ranking and other well-known 3rd party tools. If a customer does not have it, we will help set it up in their name. The customer always owns all data; we are firmly against lock-in effects.

    Marketing & Communication is everything

    We are an online marketing & business consulting agency focusing on through strategy, design & development in creating effective marketing communication. With the aim to Grow your business.

    • IDEA

      Optimise virtual presence? Reach out? Think local? Be social? Build relationships?


      Not just a corporate merchandiser, we deliver with the attention to detail of a concierge service.

    • DESIGN

      We take a proactive approach to marketing and use unconventional marketing techniques that work within budget and timelines.


      Our mission is always to meet and exceed the goals and objectives through professional, innovative and creative marketing services!

    • LAUNCH

      Measure everything to make intelligent decisions that generate more sales, not only more traffic or create buzz.

    SEO – How to be relevant on Google?

    Google is by far the largest search engine in the world. In Europe, they have a 92,5% market share. We are constantly online and connected, for example, via our mobile phones, which we carry with us everywhere.

    We also see Google as the world’s largest marketplace. This is because a search on Google precedes almost all types of purchases. Today, it is prevalent that increased traffic from search engines is the basis for increased sales.

    When your potential customers search for your products or services on Google, you must appear as high as possible in the search results. To ensure that you take advantage of the traffic from the search engines, you should therefore work continuously with search engine optimisation or SEO, as it is also called.

    If you don’t, you are likely missing out on relevant traffic from search engines like Google daily. Which in turn means that you probably also miss out on potential sales. The traffic and sales will instead go to your competitors, who are better positioned. For this reason, the work with SEO should be a prioritised part of your marketing. We are an established SEO agency that can help you rank better and increase sales!

    Google processes over 8.5 billion searches per day

    We see Google as the world’s most significant buying and selling market. This is because a search on search engines such as Google precedes almost all types of purchases.

    Be seen where your potential customers search

    If you are not visible on Google when people search for your products/services, you risk losing potential customers.

    If you are not there, your competitors most likely are.

    Not only are you missing out on the potential customer. That customer will most likely click through to one of your competitors who, unlike you, are at the top of Google.

    A FEW NUMBERS (& counting…)






    Years experience

    We love talking about possibilities.

    Transfering an idea from one mind to another is not always easy. To be clear, analyse and engage as many senses as possible are our cornerstones of good communication.

    [The Gist] offers:

    • Safe and clear processes
    • Clear project planning
    • An implementation that leads to results
    • Genuine interest in you as a customer
    • Adaptation to your unique situation

    We help nonprofit organizations pro-bono if we have the time and sponsor ideas we believe in according to our ability.

    Get in touch with us.

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      C / Blanquerna 29, Palma de Mallorca

      +34 634 362 533